User Benefits

No one wants to be intruded upon, especially when surfing the web. PointRoll technology was built knowing that users want to be in control with how they interact with online content and related advertisements.

With PointRoll technology, consumers can interact with an ad just as rich and full-featured as a complete web site, without leaving the site and content they were already browsing. The result: improved ad effectiveness including increased branding and conversion opportunity, without the negative experience associated with other intrusive technologies, such as pop-ups or interstitials.

Powering more than 70 percent of all rich media campaigns online, PointRoll enables agencies, advertisers and publishers to deliver and measure interactive advertising while pushing the creative envelope and connecting with users on their terms.

See the most user-friendly rich media solutions in action. Click here to view our client showcase.