Promotions/Offers

PointRoll Ads provide the ability to offer promotions within an ad. Users can mouse over the ad to see if their ad impression has won them a prize. Not only can these ads be used for 'Sweepstakes' promotions, but any other 'instant win' type promotion can take advantage of this feature. Coupon-type offers can also be provided in which the user can print a coupon for an off-line product directly from within the ad.

How It Works
The user simply points and rolls the mouse over the PointRoll Ad and additional messages, stating whether the user has won a prize or not, or whether they have been provided a special offer for discounts or promotional items, appear in the interactive panels.

Benefits

• Provides advertisers the ability to offer sweepstakes controlled within their ads • Provides advertisers the ability to provide coupons and discount offers for both online and offline product purchases • Users will continuously look for the ad and interact with it, thereby ensuring that they saw the advertiser's products and messages