PointRoll, a wholly owned subsidiary of Gannett Co., Inc. (NYSE: GCI - News), enables advertisers, agencies and publishers to create engaging advertising that connects with consumers by creating an interactive online environment that generates conversion.
Powering more than 70% of all rich media campaigns online, PointRoll empowers clients to deliver and measure interactive advertising while pushing the creative envelope. We work with more than 800 advertisers and our technology is accepted by thousands of online publishers, including ESPN, MSN and AOL.
