Insights

Get Your Gray Matter Going

PointRoll is always on the lookout for smart and fun and stimulating things to share and build conversations around. Check out our latest topics, tools and sundry creative goodies.
  • In-Stream Video Playmode Reporting
    This content is intended for Publishers and describes replacing the “playmode macro” for In-Stream video ads so that PointRoll can accurately report on Auto-Play and Click-to-Play video starts.  ...
    Learn More
     
  • Interactive TV: Letting Viewers Play Big Brother
    Television shows are constantly in a battle for viewers, and what better way to get them hooked than to let them control it? According to an Accenture study, up to 68% of television watchers are also ...
    Learn More
     
  • Mobile Advertising: Up Close and Personal
    Imagine you walk by your favorite store and receive a notification on your phone offering a discount on an item you've been eyeing for a few weeks. You go inside and your phone instantly loads a map s...
    Learn More