Implementation Guidelines
The process of implementing PointRoll Ads is as easy as:
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Using PointRoll's online
AdPortal, the creative agency or advertiser will create the Ad.
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As soon as the creative agency is finished, PointRoll's QA team - the only of its kind in the industry - will review all aspects of the creative.
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In addition to testing, PointRoll will fine tune the ad to optimize performance and ensure the fastest possible page load for the publisher.
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Once PointRoll's QA team has tested and approved the creative, the tag for the ad campaign will be sent to the publisher via email, accompanied by the Insertion Order reference number when applicable.
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The publisher can then upload the tag to the ad server as soon as they are ready. If the publisher wishes to track clicks, they can do so by following the instructions in the Publisher
Click Tracking document.
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If the publisher had requested login access to
AdPortal, the login will be sent via email once the campaign has been trafficked. This login can also be used to view reports for all future PointRoll campaigns that run on the publisher's site.
Join our network
Getting approved and set-up to run PointRoll ads is easy. PointRoll's site relations team works with ad traffickers to test and implement PointRoll platform technologies on the site or network. Our ads seamlessly integrate with your existing ad serving platform, and tracking clicks is simple and accurate. Contact us today and your site could be running and tracking PointRoll Ads in a matter of minutes with minimal need for resources.
Learn more about joining our network:
To get started immediately, please contact our Trafficking, Site Acceptance, Publisher Testing division at traffic@pointroll.com, or call 800-203-6956.
