PointRoll Beanie Awards

The Beanie Awards, aptly named in recognition of the beanie cap worn by PointRoll’s signature product FatBoy expandable, recognize the top three performing campaigns that achieve the highest interaction rates for a particular month.

PointRoll technology provides the advertiser with branding metrics that go beyond the “impression and click” given by the standard banner. The primary metrics are based on a user Interaction, defined as anytime a web user expands an ad by rolling their mouse over it.

Congratulations to our winners!


June 2008 Winners



Radio Shack Mother’s Day


DLRP 2008


Inel Skills Test
Advertiser - RadioShack
Creative - Arnold Boston
Media - Carat Boston
Advertiser - Disneyland Resort Paris
Creative - Euro RSCG France
Media - Isobar
Advertiser - Intel
Creative - MRM
Media - Universal McCann


Purina Pro Plan


Havertys Memorial Day Sale 2008
Advertiser - Purina
Creative - Infuz
Media - Spark
Advertiser - Havertys Furniture
Creative - Self
Media - Nurun

May 2008 Winners



Sears Spring 2008


NHL Stanley Cup 2008 (Versus)


Juno DVD
Advertiser - Sears
Creative - Y&R
Media - Media Contacts
Advertiser - Versus
Creative - Taxi
Media - Horizon
Advertiser - Fox Home Entertainment
Creative - TeaLab
Media - Moxie Interactive


Trane 2008


Campbells ABC Desperate Housewives Campaign


Hooters March Madness on ESPN
Advertiser - Trane
Creative - Draft FCB NY
Media - ID Media
Advertiser - Campbell's
Creative - G2
Media - MediaEdge CIA
Advertiser - Hooters
Agency - MP Promotions

April 2008 Winners



Subway W3


Kelloggs Special K Breakfast Protein Q1 2008


Irish Spring Body Wash Q1 08
Advertiser - Subway
Creative - MMB Boston
Media - Publicis Modem
Advertiser - Kellogg's
Creative - Arc Worldwide
Media - Starcom IP
Advertiser - Colgate Palmolive
Creative - VML
Media - MediaEdge CIA


Chicago Auto Show (FDAF)


RW Moms Weather
Advertiser - Ford
Creative - JWT
Media - Mindshare
Advertiser - Campbell's
Creative - G2
Media - MediaEdge CIA

March 2008 Winners



Accenture Tiger FY 08


The Bank Job


Visit Scotland
Advertiser - Accenture
Creative - Y&R New York
Media - MediaEdge CIA
Advertiser - Lions Gate Films
Creative - Mammoth
Media - Initiative LA
Advertiser - Scottish Tourism Board
Creative - GreenTeam USA
Media - Wilson Media Group


Claritin Q4-2007 Claritin Q1- 2008


Samsung NFL Playoffs 2008


Georgia Aquarium Diver 2008
Advertiser - Schering Plough
Creative - Euro RSCG
Media - Media Contacts
Advertiser - Samsung
Creative - CCA
Media - CCA
Advertiser - Georgia Aquarium
Agency - What's Up Interactive

February 2008 Winners



TLC Miss America 2008


Vail Resorts Big Snow


Diet Dr Pepper Cherry Chocolate
Advertiser - TLC
Creative - Crew Creative
Media - PHD
Advertiser - Vail Resorts
Creative - Xylem CCI
Media - Vail Resorts
Advertiser - Cadbury Schweppes
Creative - VML
Media - MediaEdge CIA


American Cancer Society Fall ‘07


Uggs


Year End Celebration
Advertiser - American Cancer Society
Agency - TG Madison
Advertiser - Nordstrom
Creative - PointRoll
Advertiser - Ford Dealers Advertising Fund
Creative - Team Detroit
Media - Team Detroit

December 2007 Winners



Kohl’s Video Wall


Wendys Jalapeno Double Melt Campaign 2007


FX Nip/Tuck
Advertiser - Kohl's
Creative - MRM
Advertiser - Wendy's
Creative - Saatchi & Saatchi NYC & Grow Interactive
Advertiser - FX Networks
Creative - Incognito Digital
Media - MediaStorm


Live Free Die Hard


Everio Fall 2007


White Board
Advertiser - Fox Home Entertainment
Creative - TeaLab
Media - Moxie Interactive
Advertiser - JVC
Creative - Aspen Marketing
Media - Bolin Marketing
Advertiser - UPS
Creative - IQ Interactive
Media - The Martin Agency

November 2007 Winners



Subaru WRX


Wrong Turn 2


My publisher 2007
Advertiser - Subaru
Concept - RGA
Production - Visual Goodness
Advertiser - Fox Home Entertainment
Creative - TeaLab
Media - Moxie
Advertiser - MyPublisher
Agency - MYPublisher


Friskies Q4 2007


Lion's Gate Films- Good Luck Chuck
Advertiser - Purina
Creative - Arc Worldwide
Media - Spark Communications
Advertiser - Lions Gate Films
Creative - Neoganda
Media - Initiative

October 2007 Winners



Ford Model Year Clearance


AOL WS MS Office2007 9.20 


Allstate Specialty Lines- Boats
Advertiser - Ford
Creative - Wunderman Team Detroit
Media - Team Detroit
Advertiser - Microsoft
Creative - Universal McCann
Media - Universal McCann
Advertiser - Allstate
Creative - Leo Brunett
Media - Starcom Worldwide
Production - Domani


Home Depot Base Campaign 2007
Advertiser - Home Depot (Hispanic)
Creative - The Vidal Partnership/ Global Mind
Media - The Vidal Partnership

September 2007 Winners



Viagra Unplugged


Dr. Pepper Consumer Direct 2007


Arm & Hammer Masterbrand Q3 07
Advertiser - Pfizer-Viagra
Creative - CDMi
Media - Carat NY
Advertiser - Cadbury Schweppes-Dr.Pepper
Creative - VML
Media - MECi
Advertiser - Church & Dwight- Arm & Hammer
Creative - Colangelo Syndergy Marketing
Media - MindShare NY


Cadbury Stride IGN RoadBlock campaign


Ratatouille The Game


Disney- Summer of 1,000 Prizes
Advertiser - Cadbury Schwepps- Stride
Creative - JWT New York
Media - MediaEdge CIA
Advertiser - Bandai
Creative - Trailer Park
Media - Mindshare Interaction
Advertiser - Disney
Creative - True North
Media - Disney

June 2007 Winners



HSBC 07


Shaw Flooring Spring 2007


JetBlue Leg Room Q1 2007
Advertiser - HSBC Bank
Creative - RMG Connect
Media - Mindshare
Advertiser - Shaw Flooring
Creative - Resource Interactive
Media - Empower Media Marketing
Advertiser - JetBlue
Media - Beyond (NY)


Nissan MY07 Multivehicle Campaign


Saturn Model Familiarity


Toon Disney
Advertiser - Nissan
Creative - The Vidal Partnership
Media - The Vidal Partnership
Advertiser - Saturn
Creative - Fjord Interactive
Media - Cossette Media
Advertiser - Disney
Submitted by - D Green
Creative - True North
Media - Disney
Campaign - Jetix Summer of 1000 Prizes

UK Q107 Winners



Disneyland Resort Paris 15th Anniversary
Advertiser - Disneyland Paris
Creative - Euro RSCG France
Media - Isobar

May 2007 Winners

GE Ecomagination Q207
Progressive Music Mix 2007
Hallmark Mother’s Day
Alltel 2007 Molten Simon
Nintendo Wii Q2 2007
Yahoo! Ty Montague Campaign

April 2007 Winners

Valspar Awareness
Unilever Dove Skin Vitalizer 07
MSNBC RSS Feed 2007
US Army AOL People Connection
Chantix Pfizer 2007 Q2
Corona 2007

March 2007 Winners

Spelling Bee 2007
Listerine Agent Cool Blue
Premarin Q1 2007

February 2007 Winners

FedEx Brand 2007
Home Depot Video Q107
Second Source Funding Q1 07

January 2007 Winners

Firefox 2 Campaign Q107
Microsoft Virtual Space
Kellogg's Kashi Corporate National Body Challenge

December 2006 Winners

Two-A-Days
Travelocity Sub-Gnome
Kimberly Clark Kleenex Ovals Q4 2006

November 2006 Winners

Purina National Dog Show
October 06 1 800 Contacts
Brain Age Holiday 2006

October 2006 Winners

Oppenheimer Q3Q4
Comcast The Fan
SKYY90 Online Launch

September 2006 Winners

Singapore Airlines
Sears Disney Cheetah Girls
Casio & NPF 1st Launch

August 2006 Winners

Wal-Mart Paperboy Q3
Hawaii HVCB Fall 2006
Purina Moblie Downloads 2006

July 2006 Winners

Break No Bones
Disney Vacation Club
ESPN World Cup Core Sports Fan

June 2006 Winners

Verizon Wireless- Pirates of the Carribean 2006
Network Solutions H1 2006
Pink Panther DVD Release

May 2006 Winners

VH1 Rock Honors
Georgia-Pacific Disney Family Fun
Kraft Balance Bar

April 2006 Winners

University of North Carolina Econ 201
Warner Brothers Records Taking Back Sunday

March 2006 Winners

Starlink WorldWide
Tribal DDB Chicago
UPS

February 2006 Winners

Tribal DDB
MRM Partners
Wal-Mart

January 2006 Winners

Mattel Games and Puzzles
United Ted Q4 Video
Verizon Wireless Puerto Rico Holiday Campaign 2005

December 2005 Winners

AMEX Travel Auction
All New 2006 Civic Launch
Kellogg’s Apple Jacks

September 2005 Winners

Cargill FY06 Consumer Plan
eBay Canada Fall 2005
Head and Shoulders Consumer Direct

August 2005 Winners

ONDCP Judge Me
Dell OptiPlex
Saab Maintain Your Identity

July 2005 Winners

GM Envoy Denali 2005
Audi A3
Infiniti- Elevation in Black QX56

June 2005 Winners

HBO Oz Season 5
Wrigley 2005 Big Red
Nestle- Nesquik

May 2005 Winners

National Youth Anti-Drug
2005 Indianapolis 500
GM Buick Desperate Housewives

April 2005 Winners

Ortho Tri Lo
Disney HCOE 2005
Doritos AOL Music Top 11

March 2005 Winners

GMC Envoy 2005
Betty Crocker
AMEX Financial Advisor

February 2005 Winners

Infiniti in Black
Disney Affordability
ALLTEL Add a Line